The definition of Black Hat SEO can be very hard to pinpoint, especially if you’re not an expert in the area. Because of this, many people may try to use techniques that fall into this category without even realizing it – and that can lead to terrible consequences later on down the line. By the end of this article, you’ll have a better understanding of what black hat techniques are and how they can impact your website and your business as a whole.
Organic traffic from search engines can be an invaluable asset if you’re looking to expand your brand’s awareness or drive more traffic to your website.
A slow loading website isn’t just annoying to visitors - it can also negatively impact your online business’s sales and revenue. Site speed is an important factor in search engine optimization, too. When potential customers don’t experience your site as quickly as they would like, they are more likely to visit another store and buy from someone else instead of sticking around to check out your products or services.